microchip takeover atmel

Ok, meanwhile weeks ago, but I heard it today:
http://hackaday.com/2016/01/13/microchi … ire-atmel/

http://www.microchip.com/pagehandler/en … ition.html
“We are delighted to welcome Atmel employees to Microchip and look forward to closing the transaction and working together to realize the benefits of a combined team pursuing a unified strategy.
IMHO I read: We are delighted to welcome Atmel employees to Microchip and look forward to wish you the best on your search for a new job in a few months

So Microchip would be also owner of ARM’s as the last from all majors MCU manufactors.
Just for fun: Will now Chipkit merge with Arduino? First product for the entry level: PICduino “nada” based on PIC16F1705. hmmm….Maybe I should buy the domain “picduino.com”

Yeah, been there done that. They combine and the eliminate duplicate functions and guess which one loses?

Michael

Or, as I remember on a conference call with my peers in the new company, when our engineers made some suggestions, a voice on the speakerphone said, “You are not being asked, we bought your company…”

A long time ago, I worked for a company that was bought out by another.

When it came around to the annual pay rises, we were informed that unlike the last 5 years, there would be no pay rise, because the company was now making a loss.

And the reason given for the loss, was that we had to pay back the loan taken out to buy us during the takeover.

Needless to say.. I didn’t stay with them much longer (and nor did a anyone else who was good at their job)

On a less anicdotal level…

I wonder where this leaves the SAM and AVR product lines.

Atmel seemed to still be creating new enhanced AVR products, so I wonder if this will stop.

Also as SAM and PIC32 are direct compatitors, I wonder if SAM developmemt will be sidelined.

I guess the economics of this are complex, and it will take years to shake down.

RogerClark wrote:On a less anicdotal level…

I wonder where this leaves the SAM and AVR product lines.

Atmel seemed to still be creating new enhanced AVR products, so I wonder if this will stop.

Also as SAM and PIC32 are direct compatitors, I wonder if SAM developmemt will be sidelined.

I guess the economics of this are complex, and it will take years to shake down.

Likely, Microchip will, to make AVR more like PIC, remove the AVR’s stack pointer.

(half-kidding)

Goodbye AVR ;-(

Presuming Atmel has a lot of past design-wins in automotive, consumer appliances, industrial controls, no-new-cost revenue from that is motivation. And being a public company, the board and officers of Microchip have a fiduciary responsibility to maximize returns for shareholders/bondholders and not vindictively kill-off product lines and alienate long time, important Atmel customers’ design-ins.

But then, the board’s past action in the hostile take-over, and the really dumb move to avoid ARM licenses and products, makes one wonder.
But MCHP has long done better on the balance sheet than Atmel, for reasons most of us know.

It would not make financial sense to touch the current AVR offering, except perhaps if some devices were very low sales and not commercially viable to produce or support, but I can’t see a reason for them to produce new AVR devices or enhance the current ones.

I agree with you, Roger !
Microchip will continue supporting the Atmel cash cows, but leave gradually other useless products …

RogerClark wrote:It would not make financial sense to touch the current AVR offering, except perhaps if some devices were very low sales and not commercially viable to produce or support, but I can’t see a reason for them to produce new AVR devices or enhance the current ones.

We will see …
In fact, I’m personally not friendly with one or the other since I’ve love STM32
I’ve still wish to know how is this will endup ?
I also wish to know how Intel-Altera will endup ?

And add Freescale ingested by NXP. That was a shock. Though I started in ARM7’s with NXP LPC 2xxx and loved their clear and concise MCU user manuals.